Product novelty 17. September 2024
Mold In Color from ROMIRA: THE IDEAL CHOICE FOR METALLIC DESIGN IN THE AUTOMOTIVE INDUSTRY
Metallic designs are the latest trend: they can be modern, audacious and glamorous – in particular the radiator grille, which is a highly recognizable part of the vehicle. The advent of e-mobility has meant that the grille has lost its intended function, leaving room for creativity in the truest sense of the word.
ROMIRA however, has taken this development on board and is already positioning itself as an effective partner through its CRE.ACTIVE Design Mold In Color (MIC) solutions in metallic effect colors. The wishes of customers can be described as follows: Alongside an elegant design and aesthetic appearance, scratches should be barely visible and restoration and polishing should be simple and easy. Then there are the additional, customary requirements and demands of the automotive industry in terms of quality and durability with regard to weathering, cleaning and use.
The advantages of using Mold In Color from ROMIRA are obvious: simplified production, no post-processing and the resulting reduction in CO 2 emissions. Individual solutions for metal optics from ROMIRA are metallic effect colors. These have
been continuously developed in recent years together with OEMs and partners from injection molding, toolmaking and pigment manufacturers. The knowledge gained from various tests has now made it possible to produce components that
are barely recognizable as plastic and, for example, exhibit virtually invisible weld lines and flow lines.
Component design and mold construction are extremely important in this respect, as injection molding of effect pigments requires a different approach to conventional molds for single-colored plastics. An uninterrupted flow of the pol-
ymer melt must be guaranteed. In addition, rear ribs and clips should be oriented in the direction of flow as far as possible.
ROMIRA however, has taken this development on board and is already positioning itself as an effective partner through its CRE.ACTIVE Design Mold In Color (MIC) solutions in metallic effect colors. The wishes of customers can be described as follows: Alongside an elegant design and aesthetic appearance, scratches should be barely visible and restoration and polishing should be simple and easy. Then there are the additional, customary requirements and demands of the automotive industry in terms of quality and durability with regard to weathering, cleaning and use.
The advantages of using Mold In Color from ROMIRA are obvious: simplified production, no post-processing and the resulting reduction in CO 2 emissions. Individual solutions for metal optics from ROMIRA are metallic effect colors. These have
been continuously developed in recent years together with OEMs and partners from injection molding, toolmaking and pigment manufacturers. The knowledge gained from various tests has now made it possible to produce components that
are barely recognizable as plastic and, for example, exhibit virtually invisible weld lines and flow lines.
Component design and mold construction are extremely important in this respect, as injection molding of effect pigments requires a different approach to conventional molds for single-colored plastics. An uninterrupted flow of the pol-
ymer melt must be guaranteed. In addition, rear ribs and clips should be oriented in the direction of flow as far as possible.
ROMIRA GmbH
Contact
Mr. Sven Guzielski